Katie Perrior

Katie got into PR after a stint at Citibank and soon found herself working for senior politicians during and after the 2001 General Election. Katie left to work as a freelancer for Celador, makers of ‘Who Wants To Be A Millionaire?’ and ITN, firstly for ITV News, then Head of Press for Channel 4 News.

She returned to Politics as a senior media advisor to the Shadow Home Secretary and went on to establish The Research Shop - a business providing freelance research services. During this time, Katie was repeatedly asked to design and manage PR campaigns for several high profile clients such as Live8. Realising that some organisations were missing out on access to good quality PR support, Katie persuaded Jo to join her and set up iNHouse PR.

Jo Tanner

Jo trained as a journalist but was soon seduced by political PR. After three years in Westminster where she first met Katie, Jo left to work for RNID (the charity for deaf and hard of hearing people) working on their public affairs campaigns across the UK.

Following a brief period developing a communications project for the NHS, Jo joined the Media Team at NSPCC and the Public Affairs department of the Learning and Skills Council. A natural campaigner, Jo then took up the post of Head of Media at the British Chambers of Commerce. After creating a new in-house operation and running eye-catching media campaigns on issues ranging from regulation to tax policy, Jo left to co-found iNHouse PR.

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